It's everywhere. It's getting kind of annoying. I've yet to read it because I don't want to be influenced by anyone's opinion when I pick it up ( which sounds horribly prissy, I know). And I'm at least happy that it's opened up the sexual world view of a lot of people who wouldn't have given a book about BDSM a second glance. Whether or not they continue to read the genre is on them. But I hope 50 Shades is a good enough book to get the readers hooked on what others have to write about in that same vein. *crosses fingers for readers and authors everywhere that they find what they're looking for in the stacks*
There. I've said my piece about the damn thing.